JUGO - Fruit juice branding & packaging designs
I created a logo and packaging designs for a concept fruit juice company called Jugo. I wanted to create product packaging that was visually appealing and informative while emphasising fresh, healthy ingredients. For the packaging designs, I created custom illustrations of the ingredients, and combined them with playful patterns, vibrant colour palettes and bold typography. My illustrations play a huge role in giving Jugo a distinct visual identity that sets it apart from other juice companies.
Packaging, Logo design, Illustration, Graphic Design, Research,