




I created apparel merchandise designs for the Game of Thrones studio tour in Belfast. My objective was to showcase the unique characteristics and personalities of each House while also highlighting some of the most memorable moments from the series. To achieve this, I conducted thorough research on the television series, the target audience and fan base. My designs included bespoke illustrations, typography treatments, and recognisable visual elements from the series that effectively communicate the House sigils, and memorable characters. I also included famous quotes, sayings and colour schemes to capture the essence of each House and resonate with fans of the series. I created designs for a large range of products including t-shirts, hats, socks, and bags. I also created print files for each design which highlight the technical requirements and details in each garment such as embroidery and leather patches.